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HawaiiSurf is, above all, a story of passion going strong since 1976! 

 

For 50 years, our team has shared the same goal: to give you the best possible experience, whether in store, on our website or out doing what you love.

As action sports enthusiasts, we put our expertise to work for you, supporting you in everything you set out to do. Whether you're looking for skis or a snowboard for winter, a surfboard or bodyboard to catch some waves, or a skateboard or inline skates for everyday cruising, we're here to guide you with advice tailored to your level, your goals and the way you ride.

More than just a team, we're riders, enthusiasts and specialists who love sharing our experience so everyone can find the gear that's right for them. Because beyond the products, it's the thrills, the sessions and the memories we help create that keep us inspired every day.

Justine, Digital Manager

Anchored between peaks and strategy, this native of Saint-Lary moves forward with the same demands in the mountains as in digital. Where some see obstacles, she draws clear lines: structure, optimize, accelerate.

Like a committed descent, she steers digital performance with precision: acquisition, visibility, conversion, always keeping the focus on what matters: growing the brand.

Decisive and consistent, she doesn't just execute: she orchestrates, adjusts, and drives the team towards concrete results.

Sports practiced: Skiing, Trail, Hiking

Top brands: Volcom, Oxbow, Patagonia

Maëva, Digital Development and Marketing Manager

Originally from the Landes region, Maeva grew up among the Landes fields, fishing on the beaches of the coast, and rugby fields. This environment instilled in her a taste for authenticity, friendliness, and perseverance. Now in charge of Development and Digital Marketing, she channels that same energy into enhancing the customer experience.

Behind every newsletter, every marketing automation scenario, and every customer follow-up lies her expertise. She is also the one who elevates the visual experience of the websites, ensuring a smooth, modern, and inspiring navigation.

Creative, meticulous, and always focused on improvement, Maeva knows how to transform an idea into an engaging digital experience. Her sense of aesthetics, combined with a perfect mastery of marketing tools, contributes every day to making the brands shine.

Focused, methodical, and dedicated to each of her projects, she always has a word for a laugh. Her contagious good mood and positive energy make her a true ray of sunshine within the team, as valuable in projects as in moments of sharing.

Sports practiced: Rugby, Fishing, Tennis

Top brands: Rhythm, Oxbow, Rip Curl

David, Logistics

David is a pillar of our team dedicated to product shipping. With his dedication and meticulousness, he ensures that every package leaves our warehouses within the allotted time. His sense of organization and commitment to customer satisfaction make him an indispensable asset to the team.

Sports practiced: Stand up paddle, Surfskate

Top brands: Carver, Yow, Ari nui

Juliette, Customer Service Manager

Of Mediterranean origin, Juliette traded the Côte d'Azur for distant horizons before settling in the Basque Country, which has become her home base. Five years in Australia have given her a rare openness and a demanding sense of service.

A polyglot, she navigates effortlessly between French and English, and relies on her foundations in Spanish and German to assist each client accurately. As the head of customer service, she ensures one simple yet essential thing: a smooth, human, and impeccable experience.

With attentive listening and concrete decisions, she transforms every request into a solution, with calm and efficiency.

A yoga teacher, she cultivates that precious balance between energy and control—a quiet strength that is felt in every interaction.

And because there has to be a touch of legend: Aquaman remains her absolute hero.

Sports practiced: Yoga, Surf, Snowboard, SUP, Rowing, Dance, Running

Top brands: Rhythm, Rip Curl, Voltaway